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sharmin Akther
Apr 11, 2022
In Welcome to the Tech Forum
This is different from the traditional way of letting the searcher choose a result on the search results page. Voice search could also mean more complexity for brands with local physical locations. For example, someone with a broken water main can simply tell their Google Home device "my plumbing is broken" versus a more traditional voice search like "show me plumbers near me" or " who are the best plumbers in my area? What are the voice search ranking factors? The voice assistant picks up responses in different ways. For example, if it's a smart speaker like Google Home, the Assistant relies on apps designed for the device (via Google Actions) or uses the web. SEMrush conducted a study that looked at the ranking factors company employee list for voice search. Their goals:To understand the parameters that Google Assistant uses to select answers to voice search queries. Compare and understand the differences in responses obtained from different devices. Among the many data points in this study, here are a few to highlight: About of the answers chosen by Google Assistant came from the first three organic results on all devices (Google Home, Google Home Mini and Android phone). Sixty percent of all answers returned by voice search came from snippets . Seventy percent of all responses occupied one of the search engine results page (SERP) feature.read more about SERP features here. Page speed was an important factor on all devices. From our own experience, it's worth mentioning that the expertise, authority, and trust of the site where the answer comes from (and
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