Last year, the explosion of Ruixing Coffee executive list made many people feel that it would be difficult for it to survive in the capital market in the future. However, it relies on private domain operations and has achieved good results. The author of this article executive list has analyzed this and shared it with you. The reason why I want to dismantle Ruixing is because I like watching Ruixing's brother making coffee so much. Even if the brother inside does not speak, he can sell the coffee.
In line with the professional quality of executive list operation, I began to start with Ruixing's private domain operation gameplay. So, I went to search for Ruixing's data. 1.8 million private domain users contributed more than 35,000 cups of direct orders every day, and promoted more than 100,000 cups of orders through group information reminders; – It took only 3 months executive list to reach this goal, and more than 60% of them were active users; – users After joining the group,
The monthly consumption frequency increased by 30%, the number of weekly repurchases increased by 28%, and the MAU increased by 10%; – At present, the executive list contribution of private domain orders has become the third largest channel, surpassing the third-party delivery platform channel. The first is the APP, the second is the applet. With the worship executive list of this data, my friends and I drank a few cups of Ruixing coffee. The entire disassembly will follow this template: